GSB Logo

Selected Bibliography for Ayelet Fishbach
Professor of Behavioral Science and Marketing


Accessing Articles

Published Works

"Identifying and Battling Temptation," Ayelet Fishbach and Benjamin A. Converse, in Handbook of Self-Regulation: Research, Theory, and Applications (2nd Ed.). New York: Guilford Press, 2011, pp. 244-60

"Resisting the Temptation to Compete: Self-Control Promotes Cooperation in Mixed-Motive Interactions." Oliver J. Sheldon and Ayelet Fishbach; Journal of Experimental Social Psychology, 2010,
http://dx.doi.org/10.1016/j.jesp.2010.11.003

"When Healthy Food Makes You Hungry." Stacey R. Finkelstein and Ayelet Fishbach; Journal of Consumer Research, 2010, 37(3), pp. 357-67.
http://dx.doi.org/10.1086/652248

"How Positive and Negative Feedback Motivate Goal Pursuit." Ayelet Fishbach, Tal Eyal and Stacey R. Finkelstein; Social and Personality Psychology Compass, 2010, 4(8), pp. 517-30.
http://dx.doi.org/10.1111/j.1751-9004.2010.00285.x

"A Silver Lining of Standing in Line: Queuing Increases Value of Products." Minjung Koo and Ayelet Fishbach; Journal of Marketing Research, 2010, 47(4), pp. 713-24.
http://search.ebscohost.com/login.aspx?direct=true&db=ufh&AN=52119032

"Do Global and Local Systems Feel Different?" Tal Eyal and Ayelet Fishbach; Psychological Inquiry, 2010, 21(3), pp. 213-15.
http://dx.doi.org/10.1080/1047840X.2010.503184

"Climbing the Goal Ladder: How Upcoming Actions Increase Level of Aspiration." Minjung Koo and Ayelet Fishbach; Journal of Personality and Social Psychology, 2010, 99(1), pp. 1-13.
http://dx.doi.org/10.1037/a0019443

"Shifting Closeness: Interpersonal Effects of Personal Goal Progress." Gráinne M. Fitzsimons and Ayelet Fishbach; Journal of Personality and Social Psychology, 2010, 98(4), pp. 535-49.
http://dx.doi.org/10.1037/a0018581

"Counteracting Obstacles with Optimistic Predictions." Ying Zhang and Ayelet Fishbach; Journal of Experimental Psychology: General, 2010, 139(1), pp. 16-31.
http://dx.doi.org/10.1037/a0018143

"Counteractive Evaluation: Asymmetric Shifts in the Implicit Value of Conflicting Motivations." Ayelet Fishbach, Ying Zhang and Yaacov Trope; Journal of Experimental Social Psychology, 2010, 46(1), pp. 29-38.
http://dx.doi.org/10.1016/j.jesp.2009.09.008

"Walking the Line between Goals and Temptations: Asymmetric Effects of Counteractive Control," Ayelet Fishbach and Benjamin A. Converse, in Self Control in Society, Mind, and Brain. New York: Oxford University Press, 2010, pp. 389-407

"Self-Control: A Function of Knowing When and How to Exercise Restraint." Kristian Ove R. Myrseth and Ayelet Fishbach; Current Directions in Psychological Science, 2009, 18(4), pp. 247-52.
http://dx.doi.org/10.1111/j.1467-8721.2009.01645.x

"The Function of Value in Self-Regulation." Ayelet Fishbach; Journal of Consumer Psychology, 2009, 19(2), pp. 129-33.
http://dx.doi.org/10.1016/j.jcps.2009.02.005

"Counteractive Self-Control: When Making Temptation Available Makes Temptation Less Tempting." Kristian Ove R. Myrseth, Ayelet Fishbach and Yaacov Trope; Psychological Science, 2009, 20(2), pp. 159-63.
http://dx.doi.org/10.1111/j.1467-9280.2009.02268.x

"The Dynamics of Self-Regulation: When Goals Commit Versus Liberate," Ayelet Fishbach and Ying Zhang, in Social Psychology of Consumer Behavior. New York: Psychology Press, 2009, pp. 365-86

"The Dynamics of Self-Regulation," Ayelet Fishbach, in Psychology of Self-Regulation: Cognitive, Affective, and Motivational Processes. New York: Psychology Press, 2009, pp. 163-81

"Dynamics of Goal-Based Choice: Toward an Understanding on How Goals Commit Versus Liberate Choice," Ayelet Fishbach and Ravi Dhar, in Handbook of Consumer Psychology. New York: Taylor & Francis Group/Lawrence Erlbaum Associates, 2008, pp. 611-37

"Implicit and Explicit Counteractive Self-Control," Ayelet Fishbach and Yaacov Trope, in J. Y. Shah and W. L. Gardner: Handbook of Motivation Science. Guilford Press: New York, 2008, pp. 281-94

"Dynamics of Self-Regulation: How (un)Accomplished Goal Actions Affect Motivation." Minjung Koo and Ayelet Fishbach; Journal of Personality and Social Psychology, 2008, 94(2), pp. 183-95.
http://dx.doi.org/10.1037/0022-3514.94.2.183

"Together or Apart: When Goals and Temptations Complement Versus Compete." Ayelet Fishbach and Ying Zhang; Journal of Personality and Social Psychology, 2008, 94(4), pp. 547-59.
http://dx.doi.org/10.1037/0022-3514.94.4.547

"The Goal Construct in Social Psychology," Ayelet Fishbach and Melissa J. Ferguson, in A. W. Kruglanski and E. T. Higgins: Social Psychology: Handbook of Basic Principles (2nd Ed.). Guilford Press: New York, 2007, pp. 490-515

"When Thinking Beats Doing: The Role of Optimistic Expectations in Goal-Based Choice." Ying Zhang, Ayelet Fishbach and Ravi Dhar; Journal of Consumer Research, 2007, 34(4), pp. 567-78.
http://dx.doi.org/10.1086/520071

"When Thinking Beats Doing: The Role of Optimistic Expectations in GoalâBased Choice." Ying Zhang, Ayelet Fishbach and Ravi Dhar; Journal of Consumer Research, 2007, 34(4), pp. 567-78.
http://dx.doi.org/10.1086/520071

"The Dilution Model: How Additional Goals Undermine the Perceived Instrumentality of a Shared Path." Ying Zhang, Ayelet Fishbach and Arie W. Kruglanski; Journal of Personality and Social Psychology, 2007, 92, pp. 389-401.
http://dx.doi.org/10.1037/0022-3514.92.3.389

"Be Better or Be Merry: How Mood Affects Self-Control." Ayelet Fishbach and Aparna A. Labroo; Journal of Personality and Social Psychology, 2007, 93(2), pp. 158-73.
http://dx.doi.org/10.1037/0022-3514.93.2.158

"Subgoals as Substitutes or Complements: The Role of Goal Accessibility." Ayelet Fishbach, Ravi Dhar and Zhang Ying; Journal of Personality and Social Psychology, 2006, 91(2), pp. 232-42.
http://dx.doi.org/10.1037/0022-3514.91.2.232

"Self-Control in Action: Implicit Dispositions toward Goals and Away from Temptations." Ayelet Fishbach and James Y. Shah; Journal of Personality and Social Psychology, 2006, 90(5), pp. 820-32.
http://dx.doi.org/10.1037/0022-3514.90.5.820

"When Thinking Beats Doing: The Role of Optimistic Expectations on Goal-Based Choice." Ying Zhang, Ayelet Fishbach and Ravi Dhar; Advances in Consumer Research, 2006, 33(1).
http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=23579297

"Going Beyond the Motivation Given: Self-Control and Situational Control over Behavior," Yaacov Trope and Ayelet Fishbach, in R. R. Hassin, J. S. Uleman and J. A. Bargh: The New Unconscious. New York: Oxford University Press, 2005, pp. 537-63

"The Role of Anticipated Regret in the Endowment Effect." Zhang Ying and Ayelet Fishbach; Advances in Consumer Research, 2005, 32, pp. 65-65.
http://search.epnet.com/login.aspx?direct=true&db=bth&an=18935819

"Goals as Excuses or Guides: The Liberating Effect of Perceived Goal Progress on Choice." Ayelet Fishbach and Ravi Dhar; Journal of Consumer Research, 2005, 32(3), pp. 370-77.
http://dx.doi.org/10.1086/497548

"The Role of Anticipated Emotions in the Endowment Effect." Ying Zhang and Ayelet Fishbach; Journal of Consumer Psychology, 2005, 15(4), pp. 316-24.
http://dx.doi.org/10.1207/s15327663jcp1504_6

"The Substitutability of External Control and Self-Control." Ayelet Fishbach and Yaacov Trope; Journal of Experimental Social Psychology, 2005, 41(3), pp. 256-70.
http://dx.doi.org/10.1016/j.jesp.2004.07.002

"Emotional Transfer in Goal Systems." Ayelet Fishbach, James Y. Shah and Arie W. Kruglanski; Journal of Experimental Social Psychology, 2004, 40(6), pp. 723-38.
http://dx.doi.org/10.1016/j.jesp.2004.04.001

"Leading Us Not into Temptation: Momentary Allurements Elicit Overriding Goal Activation." Ayelet Fishbach, Ronald S. Friedman and Arie W. Kruglanski; Journal of Personality & Social Psychology, 2003, 84(2), pp. 296-309.
http://dx.doi.org/10.1037/0022-3514.84.2.296

"A Theory of Goal Systems," Arie W. Kruglanski, James Y. Shah, Ayelet Fishbach, Ron Friedman, Woo Young Chun and David Sleeth-Keppler, in M. P. Zanna: Advances in Experimental Social Psychology, Vol 34. San Diego: Academic Press, Inc, 2002, pp. 331-78

"Counteractive Self-Control in Overcoming Temptation." Yaacov Trope and Ayelet Fishbach; Journal of Personality & Social Psychology, 2000, 79(4), pp. 493-506.
http://dx.doi.org/10.1037/0022-3514.79.4.493

 

Accessing Linked Articles 

Links to articles are, in most cases, to University of Chicago subscription databases. University of Chicago users who are off-campus will need to use IT Services' ProxyIt bookmarklet to authenticate themselves as authorized users. Visitors to our site may be able to get access through a local library; contact your local library for assistance.