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"Consumer Packaged Goods in the United States: National Brands, Local Branding." Bart J. Bronnenberg, Sanjay K. Dhar and Jean Pierre Dubé; Journal of Marketing Research, 2007, 44(1), pp. 1.http://search.ebscohost.com/login.aspx?direct=true&db=bsh&AN=23892144
"The Effect of Banner Advertising on Internet Purchasing." Puneet Manchanda, Jean-Pierre Dubé, Khim Yong Goh and Pradeep K. Chintagunta; Journal of Marketing Research, 2006, 43(1), pp. 98-108.http://search.epnet.com/login.aspx?direct=true&db=bth&an=19625416
"Recent Advances in Structural Econometric Modeling: Dynamics, Product Positioning and Entry." Jean-Pierre Dubé, K. Sudhir, Andrew Ching, Gregory Crawford, Michaela Draganska, Jeremy Fox, Wesley Hartmann, Günter J. Hitsch, V. Viard, Miguel Villas-Boas and Naufel Vilcassim; Marketing Letters, 2005, 16(3 - 4), pp. 209-24.http://dx.doi.org/10.1007/s11002-005-5886-0
"Estimating a Stockkeeping-Unit-Level Brand Choice Model That Combines Household Panel Data and Store Data." Pradeep K. Chintagunta and Jean-Pierre Dubé; Journal of Marketing Research, 2005, 42(3), pp. 368-79.http://search.epnet.com/login.aspx?direct=true&db=bth&an=18072550
"Product Differentiation and Mergers in the Carbonated Soft Drink Industry." Jean-Pierre Dubé; Journal of Economics & Management Strategy, 2005, 14(4), pp. 879-904.http://www.blackwell-synergy.com/doi/abs/10.1111/j.1530-9134.2005.00086.x
"Accounting for Primary and Secondary Demand Effects with Aggregate Data." Harikesh Nair, Jean-Pierre Dubé and Pradeep Chintagunta; Marketing Science, 2005, 24(3), pp. 444.http://dx.doi.org/10.1287/mksc.1040.0101
"An Empirical Model of Advertising Dynamics." Jean-Pierre Dubé, Günter J. Hitsch and Puneet Manchanda; Quantitative Marketing and Economics, 2005, 3(2), pp. 107.http://dx.doi.org/10.1007/s11129-005-0334-2
"Beyond the Endogeneity Bias: The Effect of Unmeasured Brand Characteristics on Household Level Brand Choice Models." Pradeep K. Chintagunta, Jean-Pierre Dubé and Khim Yong Goh; Management Science, 2005, 51(5), pp. 832.http://www.extenza-eps.com/INF/doi/abs/10.1287/mnsc.1040.0323
"Differences in Dynamic Brand Competition across Markets: An Empirical Analysis." Jean-Pierre Dubé and Puneet Manchanda; Marketing Science, 2005, 24(1), pp. 81.http://dx.doi.org/10.1287/mksc.1040.0087
"Own-Brand and Cross-Brand Retail Pass-Through." David Besanko, Jean-Pierre Dubé and Sachin Gupta; Marketing Science, 2005, 24(1), pp. 123.http://dx.doi.org/10.1287/mksc.1030.0043
"Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants." Harikesh Nair, Pradeep Chintagunta and Jean-Pierre Dubé; Quantitative Marketing and Economics, 2004, 2(1), pp. 23.http://www.metapress.com/link.asp?id=j8162065m0758532
"Balancing Profitability and Customer Welfare in a Supermarket Chain." Pradeep K. Chintagunta, Jean-Pierre Dubé and Singh Vishal; Quantitative Marketing and Economics, 2003, 1(1), pp. 111.http://www.metapress.com/link.asp?id=pj71308326h41225
"Competitive Price Discrimination Strategies in a Vertical Channel Using Aggregate Retail Data." David Besanko, Jean-Pierre Dubé and Sachin Gupta; Management Science, 2003, 49(9), pp. 1121-38.http://mansci.journal.informs.org/cgi/content/abstract/49/9/1121
"Comment on Bayesian Analysis of Simultaneous Demand and Supply." Jean-Pierre Dubé and Pradeep K. Chintagunta; Quantitative Marketing and Economics, 2003, 1(3), pp. 293.http://www.metapress.com/link.asp?id=r24804x4wgv57886
"Market Structure across Stores: An Application of a Random Coefficients Logit Model with Store Level Data," Pradeep Chintagunta, Jean-Pierre Dube and Vishal Singh, in P. H. Franses and A. L. Montgomery: Econometric Models in Marketing. Amsterdam; London and New York: Elsevier Science, JAI, 2002, pp. 191-221
"Structural Applications of the Discrete Choice Model." Jean-Pierre Dubé, Pradeep Chintagunta, Amil Petrin, Bart Bronnenberg, Ron Goettler, P. B. Seetharaman, K. Sudhir, Raphael Thomadsen and Zhao Ying; Marketing Letters, 2002, 13( 3), pp. 207.http://www.metapress.com/link.asp?id=n4m35p844881k036
Differentiated Products Competition in Supermarket Product Categories; Jean-Pierre H. Dubé; Ph.D. Dissertation, Northwestern University, 2000.http://proquest.umi.com/pqdweb?did=732057781&Fmt=7&clientId=13392&RQT=309&VName=PQD